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Privacy Policy

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Privacy Policy for Pulse Digital Media

Effective Date: January 5th, 2025

Welcome to Pulse Digital Media’s Privacy Policy. At Pulse Digital Media, we are committed to safeguarding your privacy and ensuring transparency in how we handle your personal information. This policy outlines the types of data we collect, how we use it, with whom we share it, and the robust measures we take to protect it. By accessing or using our website (www.pulsedigimedia.com), you agree to the terms of this policy. If you do not agree, please refrain from using our site or services.
This Privacy Policy is designed to comply with global data protection laws, including India’s Digital Personal Data Protection Act (DPDPA), 2023, the General Data Protection Regulation (GDPR) in the European Union, and other relevant regulations. We encourage you to review this policy periodically, as it may be updated to reflect changes in our practices or legal requirements.

1. Information We Collect

We collect personal and non-personal data through various interactions with our website and services.

1.1 Personal Data

When you use our website, you may voluntarily provide:
  • Name: As entered in contact forms or newsletter subscriptions.
  • Email Address: Used for communication and newsletter delivery.
  • Phone Number: Collected only if you submit it via contact forms.
  • Payment Information: If you avail paid services (processed securely via third-party gateways).

1.2 Technical Data

Automatically collected when you visit our site:
  • IP Address: To analyze traffic patterns and enhance security.
  • Browser Type: To optimize website compatibility.
  • Device Information: Such as operating system and screen resolution.
  • Usage Details: Pages visited, time spent, and navigation paths.

1.3 Cookies and Tracking Technologies

We use cookies and similar technologies to:
  • Enhance website functionality (e.g., remembering preferences).
  • Analyze user behavior to improve site performance.
  • Deliver personalized marketing content.
    (See Section 5 for detailed cookie information.)

1.4 Additional Information

We may collect data from third-party platforms (e.g., social media) if you interact with us via those channels.

2. How We Use Your Information

Your data enables us to deliver tailored services and improve your experience.

2.1 Core Services

  • Respond to inquiries submitted via our contact form.
  • Manage newsletter subscriptions and send industry updates.
  • Process payments for services (via encrypted gateways).

2.2 Analytics and Improvement

  • Track user behavior to enhance website design and functionality.
  • Identify trends to refine our marketing strategies.

2.3 Security and Compliance

  • Detect and prevent fraud, hacking, or misuse of our platform.
  • Ensure compliance with legal obligations.

2.4 Marketing and Communication

  • Send promotional materials and service updates.
  • Personalize content based on your interests and behavior.

3. Sharing of Your Data

We collaborate with trusted third parties to deliver services.

3.1 Third-Party Service Providers

  • HubSpot: CRM platform for managing customer interactions.
  • Email Marketing Tools: To distribute newsletters and campaigns.
  • Analytics Providers: Such as Google Analytics for traffic analysis.
  • Payment Processors: To handle transactions securely.

3.2 Legal and Compliance Obligations

We may disclose data if required by law, court orders, or to protect our rights or safety.

3.3 Business Transitions

In the event of a merger, acquisition, or sale, your data may be transferred as part of the transaction.

4. Cookies and Tracking Technologies

4.1 Types of Cookies

  • Essential Cookies: Enable basic website functions (e.g., navigation).
  • Analytical Cookies: Track usage patterns to improve performance.
  • Marketing Cookies: Deliver targeted ads and content.

4.2 Third-Party Cookies

Cookies from platforms like Google Analytics or social media may be used for analytics or advertising.

4.3 Managing Cookies

You can adjust cookie settings via your browser or use our cookie consent plugin. Disabling cookies may affect certain features.

5. Data Retention

We retain data only as long as necessary to fulfill our obligations.

5.1 Personal Data

  • Contact details: Retained until you request deletion.
  • Usage data: Stored for 24 months for trend analysis.
  • Payment records: Kept for 7 years for tax and audit compliance.

5.2 Cookies

Session cookies expire when you close your browser; persistent cookies remain until you delete them.

6. Your Rights

Under applicable laws, you have the following rights:

6.1 Access and Rectification

Request access to your data or correct inaccuracies.

6.2 Erasure (Right to Be Forgotten)

Request deletion of your data, subject to legal exceptions.

6.3 Withdraw Consent

Opt out of data processing for marketing or other non-essential purposes.

6.4 Data Portability

Receive your data in a structured format for transfer to another provider.

6.5 Objection

Object to processing of your data for specific purposes (e.g., direct marketing).
To exercise these rights, contact us at contact@pulsedigimedia.com.

7. Data Security

We prioritize the security of your data through:
  • Encryption: SSL/TLS for data in transit.
  • Access Controls: Role-based permissions for employee access.
  • Regular Audits: Penetration testing and vulnerability assessments.
  • Employee Training: Privacy awareness programs.

8. Children’s Privacy

Our services are not directed at individuals under 16 years of age. We do not knowingly collect data from minors.

9. International Data Transfers

If you are located outside India, your data may be transferred to countries with adequate data protection standards. We ensure compliance with applicable laws for cross-border transfers.

10. Legal Compliance

We adhere to India’s DPDPA, 2023, GDPR, and other relevant regulations.

11. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal requirements. Significant updates will be communicated via email or posted on our website.

12. Contact Us

For questions or concerns, reach out to:
Privacy Officer
Pulse Digital Media
Friends Plaza, Mainroad Lakshmipuram, Guntur, Andhra Pradesh, India – 522007
Email: contact@pulsedigimedia.com

13. Additional Information

13.1 Do Not Track Signals

Our website does not currently respond to “Do Not Track” browser signals.

13.2 Data Breach Notification

In the event of a breach, we will notify affected users and authorities within 72 hours as required by law.

13.3 Social Media Platforms

If you interact with us on social media, your data may be subject to the platform’s privacy policies.

14. FAQs

Q1: How do I opt out of newsletters?
A: Use the “Unsubscribe” link in any newsletter or contact us directly.
Q2: Can I delete my data?
A: Yes, submit a request via email, and we’ll process it within 30 days.
Q3: How do you protect payment information?
A: Payments are processed via PCI-DSS compliant third parties with encryption.

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